1. Add new sources of value - Consider what new services your existing customers would value. Ones that you can leverage from your existing service to them that will bring further solutions to them and add to their bottom line. Services that are drawn from your core competencies as a business. This is back to innovation again
2. Delivering rapid sustainable success to clients is better than searching for perfection. The quickest route to a better solution will set you apart from your rivals that end up providing medicine after death.
3. Really start getting introductions to other potential buyers of your service or product from the same organisation. Offer incentives for doing this, let the referrer know their is something in it for them as well. Know what motivates your customer and give them a compelling reason to want to refer you to another organisation.
For further business advice, please visit us at www.rbssconsulting.com
Remi Okeshola
Managing Director
www.rbssconsulting.com
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